A sparkling drink being poured beside a sunlit resort pool.

ANDRÉ DAVIS  /  ATLANTA, GEORGIA

Brand content
& social storytelling.

HOSPITALITY · SPIRITS · CULTURE · EVENTS

I capture the moments people want to experience, then turn them into content, campaigns, and brand stories worth sharing.

VIEW THE WORK
01THE EYE

I was documenting the culture before it was the job description.

Cocktails. Restaurants. Rooftops. Happy hours. People. Atmosphere.

My instinct has always been to notice the moment, the light, the product, the setting, the personality, and capture what makes people want to be there.

IN MOTION

Content should feel alive.

SPIRITS / SHORT FORM
HOSPITALITY / SHORT FORM
SPIRITS / SHORT FORM
02FEATURED PROJECT

Pour Up
Atlanta.

A content-driven destination for Atlanta drink culture.

I developed Pour Up Atlanta as a digital platform around the places, drinks, people, and experiences shaping Atlanta’s hospitality culture. The project brought together content creation, brand development, editorial direction, digital experience, and hospitality discovery.

Pour Up Atlanta desktop website, featuring a cocktail and the corporate experience.
Pour Up Atlanta mobile website showing its mixology experience.
01 /

CONTENT

Original hospitality photography · Visual storytelling · Social-ready content

02 /

BRAND

Identity · Creative direction · Editorial voice · Visual system

03 /

PLATFORM

Website experience · Content organization · Destination discovery

04 /

CULTURE

Atlanta bars · Restaurants · Spirits · Social experiences

EXPLORE POUR UP

BEHIND THE WORK

Strategy when necessary. Camera out when necessary. Execution always.

03CAPTURE → CONTENT → AUDIENCE

The moment is only the beginning.

One real-world experience can become an entire content ecosystem. I think beyond individual posts, and stay close enough to the work to make every piece.

EXPERIENCE→PHOTO→REEL→STORY→CAROUSEL→EDITORIAL→CAMPAIGN
04CONTENT + AUDIENCE

+50%

SOCIAL AUDIENCE GROWTH

10K → 15K

GOLDNET BASKETBALL

The creative instincts. The audience to show for it.

Managed social programming and produced behind-the-scenes, event, athlete, and influencer content around basketball culture, helping grow the platform’s social audience from 10,000 to 15,000 followers.

SOCIAL   ·   EVENT COVERAGE   ·   BTS   ·   INFLUENCER CONTENT

GOLDNET BASKETBALL / EVENT COVERAGEFILM

FROM THE FLOOR

Moments around the game.

A basketball player in a white headband smiles as a young child reaches toward his beard at the event.
EVENT / COURTSIDE01 / 05
A speaker wearing a Big3 cap speaks into a microphone inside a crowded basketball gym.
EVENT / INTERVIEW02 / 05
A player in a red basketball jersey greets attendees gathered on the court.
EVENT / COMMUNITY03 / 05
A man in a Yankees cap looks toward the court at a basketball event.
EVENT / PORTRAIT04 / 05
A low-key portrait of a man wearing a basketball hoop cap and Goldnet hoodie.
PORTRAIT / GOLDNET05 / 05
ON THE GROUND

Show up. See the moment. Capture it. Extend its life.

André Davis operating a camera during an outdoor interview shoot.
André Davis crouching to film a scene with a handheld camera on a city street.
05CREATIVE RANGE

The eye is creative. The system behind it is strategic.

I can make the thing, and understand what the thing is supposed to do.

01

SOCIAL

Content calendars · Publishing · Platform strategy · Copywriting · Analytics

02

CONTENT

Photography · Video · Short-form · Editing · Storytelling

03

ACTIVATION

Events · Live capture · Behind the scenes · Recaps · Experiential content

04

BRAND

Creative direction · Campaign concepts · Design · Digital experiences

André Davis squinting through a LUMIX camera while shooting at an outdoor skatepark.

BEHIND THE SCENES

André Davis crouching with a camera to capture content for the NYC Department of Transportation on a street with yellow road markings.

CONTENT CAPTURE / NYC DEPARTMENT OF TRANSPORTATION

André Davis framing a shot on his phone with a camera rig at his side.

ON SET

10+ YEARS ACROSS CONTENT, SOCIAL MEDIA, CREATIVE PRODUCTION, DIGITAL CAMPAIGNS, EVENTS + BRAND STORYTELLING.

06MULTI-BRAND THINKING

Different brands shouldn't sound the same.

The operating system can stay consistent while the audience, voice, visual language, and cultural moment change.

01

SPORT + SOCIAL CULTURE

GAMEDAY

Fan culture · Tailgates · Ritual · Energy · Watch parties

02

NIGHTLIFE + SOCIAL OCCASIONS

TRIBINI

Espresso martinis · Dinner to after-hours · Friends · Urban culture

03

CRAFT + ORIGIN

CAMPESINO

Rum culture · Craft · Origin · Bartender stories · Cocktail technique

04

WHISKEY + RITUAL

BRADSHAW / SAINT CLOUD

Character · Tasting · Craft · Personality · Premium storytelling

07THE NEXT STORY

I know how to find the story in the room.

And turn it into content people want to experience, watch, and share.

André Davis filming with a handheld camera on location.

André Davis

BRAND CONTENT · SOCIAL MEDIA
CREATIVE PRODUCTION · EVENTS + EXPERIENTIAL

Ten-plus years across content, social, creative production, digital campaigns, events and brand storytelling, still behind the camera, still in the room.

Atlanta, Georgia

EMAIL CONTACT PENDING